Crafting playful branding for Roze Bunker's soda revolution.

Soda as a solution

Roze Bunker is rethinking soda. By producing syrups instead of ready-to-drink beverages, they reduce unnecessary water transport. Their approach extends to ingredients, like repurposing leftover lemon peels from their flavor "De Citrus Movement" into products such as soap and Limoncello, or rescuing surplus berries for their flavor "Gekke Bessen." Roze Bunker is proving that small changes in production can make a big difference for the planet.

We developed bold and playful branding and label designs in collaboration with illustrator Melanie Corre, whose recognizable style brought their story to life. For the website, they wanted a standout design—not a typical product showcase but something engaging and unique. We delivered a site where bottles tumble onto the screen, offering a fun, interactive experience.

Bringing Roze Bunker’s story to life

To further amplify their message, we teamed up with Creative film studio That’s Rad to create a film highlighting their mission. Each handcrafted scene carried a big dose of humor, mirroring the brand’s tone. The result is a playful yet impactful film that inspires change and celebrates Roze Bunker’s vision.

Graphic design & Art direction

Vincent Hammingh, Melanie Corré

Film

That's Rad

Illustration

Melanie Corré

Webdesign

Vincent Hammingh

Webdevelopment

Marcel Klein Legtenberg